Psychology-Driven Brand Strategist

Take the Quiz to Unlock the Secrets of Your Brand’s Innate Advantage:

Psychology-Driven Brand Strategist

Take the quiz to discover your Innate Brand Advantage to attract more ideal clients online:

Unlock the Secret to a High-Converting, Authority-Building Brand

Discover the power of psychology in branding and uncover your unique selling proposition with my Clarity Code™ process.

A strategically positioned brand gives you the ultimate competitive advantage, attracting high-value leads, shortening your sales cycle and solidifying your position as the go-to authority in your industry.

With over 15 years of experience (including starting my first business at just 16!), I have worked with thousands of brands and now specialize in helping online entrepreneurs build a brand that reflects their true selves, attracts ideal clients and positions them as the industry leader.

Build your brand on truths,
not trends.

Explore our free classes below

GET STARTED: DEFINE YOUR BRAND MASTERCLASS

Eliminate brand confusion and create your 1-page Brand Plan on the spot.

3 KEYS TO A CRYSTAL CLEAR BRAND WITH ARCHETYPES

Unleash the full potency of your brand by discovering your brand archetype and attracting your ideal clients on an emotional level.

GROW YOUR BRAND: LIST FULL OF LEADS MASTERCLASS

Learn my #1 strategy to grow my audience, leads, and sales.

FEATURED BRANDING COURSES

Get a proven step-by-step plan to build a psychology-driven brand that will help you attract amazing clients.

Unlock your brand’s potential and attract more ideal clients on an emotional level with your brand archetype.

Create a high-converting quiz that grows your audience, list, and sales on autopilot.

BRANDING ARTICLES

by Kaye Putnam | Attracting Clients, Brand Archetypes

Select Your Fonts with Psychology in Mind

Ahh, the psychology of fonts… If you hang out here because you are a brand nerd like me 🤓, then this phrase probably gets you PRET-ty excited. Maybe you have visions of serifs dancing in your head… Maybe you don’t (Ummmm, what’s a serif?), but you’d like some…

by Kaye Putnam | Attracting Clients, Brand Archetypes

7 Signs It Might be Time for a Rebrand

Are you considering a rebrand? Brilliant! That might be a really good strategy. (#yay!)But, you should also proceed with caution. The decision to rebrand shouldn’t be taken lightly – for a variety of reasons. For one: To feel confident buying, people usually need…