by Kaye Putnam | Attracting Clients
If you’re struggling to figure out who your ideal client should be, you aren’t alone. While I’d love to tell you that it’s just growing pains in the beginning, the truth is, your ideal client will evolve over time. Luckily, defining your ideal customer is a lot...
by Sarah Putnam | Big Brand Genius
What to expect from today’s article: Huge shot of confidence from learning about this bada$$ brand Quotes & images that include some *colorful* language 😉 Little bit of fan-girl complementing (the more I read about this brand, the further I fall down the rabbit...
by Sarah Putnam | Big Brand Genius
Founded in 2011, what online brand has built a community of more than 125M women? Hint: They are a media company first and a commerce company second. Hint: They *rock* their social media platforms with news, fashion advice, DIY videos, and fun quotes, memes &...
by Sarah Putnam | Big Brand Genius
LaCroix is *EVERYWHERE*…at least in the United States. For some of you, LaCroix Sparkling Water needs no explanation. For others, you may be wondering why I’m about to dedicate an entire blog to a brand you’ve never heard of. LaCroix is a U.S. based sparkling...
