by Kaye Putnam | Entrepreneurs, Launching, Rebranding
When you first set out to build a brand – or if you hear that it’s important to have a brand, it can be quite confusing at first. 🤷🏻♀️ What does “a brand” mean, anyway? For most entrepreneurs, their minds automatically go to the visuals – you know…...
by Kaye Putnam | Attracting Clients, Brand Strategist, Launching, Rebranding
Why is building a brand EVEN important? 🧐(Ever ask yourself that?) Like… How does all that ⚡️⚡️⚡️ energy you channel toward defining *your* brand get YOU closer to your big, audacious goals? (And your smaller ones, too!) Well, let me ask you to imagine...
by Kaye Putnam | Attracting Clients, Entrepreneurs, Launching, Visibility
“Kaye, can I ask for your advice?” I nodded and she drew in an excited breath. I sensed her pulse quicken. There was an unmistakable fire in her eye. And I knew that look, because I had seen it before. It was the look of an entrepreneur with a reeeeaaalllly exciting...
by Kaye Putnam | Attracting Clients, Launching
Quick survey: Which do you DREAD most? 😳 1. Going to the dentist. 2. Doing your taxes. 3. Writing your website’s ‘About Me’ page. It’s the About Page, right? …. I knew it! Yep. When it comes to building your brand platform, the asset that...
by Kaye Putnam | Entrepreneurs, Launching
When I launched my Brand New Brand program for the first time back in 2015, my main goal was to help more ambitious brand builders at a lower price point, in a supportive group environment. It’s my program for those getting started and whose businesses have...
by Kaye Putnam | Entrepreneurs, Launching
As an entrepreneur, one of the toughest decisions you’ll make early on is what to name your brand. Even after you’ve given your business the perfect name, you may struggle with coming up for on-brand names for your service packages, programs, newsletters,...
