by Kaye Putnam | Attracting Clients, Entrepreneurs
After being in branding and business for the last 15 years, and working behind the scenes of more than 500 brands, I have seen some cringe-worthy branding mistakes. 🙈 🙈 🙈 … Let. Me. Tell. You! (And frankly, I made my share of them in the beginning, too!) It’s...
by Kaye Putnam | Entrepreneurs, Growth
When I first got started working online, my business felt like a seesaw. Constantly up and down, up and down… alternating between two positions – and frankly making me a bit sick to my stomach! 🤢 ⬆️ For a bit, I’d be spending all my time hustling and...
by Kaye Putnam | Entrepreneurs, Visibility
Did you know? In another life, I was a photographer! 📸 (And by another life, I mean in high school!) Yep. At the tender age of 16 I started my very first business. I started shooting senior portraits and continued through college – eventually growing...
by Kaye Putnam | Attracting Clients, Entrepreneurs
Watch out, dear reader! This webpage is hot. 🔥Because today I’m spilling the scalding hot tea about my proprietary 4C branding process – the framework I use to build compelling brands. If you’re an entrepreneur with a burning desire 😉 to make an impact with what...
by Kaye Putnam | Attracting Clients, Entrepreneurs, Launching, Visibility
“Kaye, can I ask for your advice?” I nodded and she drew in an excited breath. I sensed her pulse quicken. There was an unmistakable fire in her eye. And I knew that look, because I had seen it before. It was the look of an entrepreneur with a reeeeaaalllly exciting...
by Kaye Putnam | Attracting Clients, Brand Archetypes, Entrepreneurs
Do you ever look longingly at a few reeeeeeeaaaaallllllly covetable Instagram accounts, websites, blogs? Or any content from brands (big or small!) that are just totally killin’ it…? When you see one, you think something like… She is so unapologetically “her.” I...
