3 Paths to Conquer Shiny Object Syndrome

3 Paths to Conquer Shiny Object Syndrome

As you’re scrolling through Facebook, you see the *perfect* instagram course for your new business. It will tell you EXACTLY (wow! exactly!?!? 😉) how to double your followers in one week. And it’s only $99! You think: Why not?! But then you remember you purchased a...
5 Strategies to Banish Imposter Syndrome Forever

5 Strategies to Banish Imposter Syndrome Forever

“No one cares what I have to say.”    “I don’t have enough knowledge to talk about that.”           “I can’t compete with ______ – s/he has 10 years more experience than I do.”   “WOW! How does that entrepreneur have 10K followers?”      “Maybe I shouldn’t...
Crafting a Standout Customer Experience

Crafting a Standout Customer Experience

SPOILER ALERT: Not having a customer experience strategy still results in an experience – just not one you’re likely to be proud of. Like your brand, your customer experience exists in your buyers’ minds. Their perception of whether or not your process is enjoyable,...