Samantha Skelly

Personal & Podcast Brand

Website design

Logo Design

Graphic Design


Samantha approached me with the goal of establishing a podcast standard that harmonizes with her established brand identity. Despite having already launched her podcast, she proactively decided to temporarily halt production in order to craft a podcast standard that resonates with her uncontainable authenticity.

Core Idea

The Samantha Skelly brand combines spirituality, comedy, and real-life experience to teach people how to live more embodied and authentic lives by expressing their most true selves.


Brand Archetype


Our ultimate goal is to bring joy, entertainment, and amusement to the Can’t be Contained podcast and Samantha Skelly brand.

Core Brand Question

People aren’t just seeking information; they crave transformation. How can we infuse spirituality, comedy, and real-life stories to spark the profound personal change our listeners yearn for?

Brand Identity Design

This concept features an abstract letter “S” that combines the essence of two letters simultaneously while also conveying an apostrophe, resembling a “lightning bolt.” This design option leans towards a more masculine feel with its sharp edges, maintaining its uniqueness and coolness while aligning with the central concept.

Podcast Cover

Website Design

The website design is centered around embodying the entertainer archetype by infusing magical details and a playful atmosphere. The design takes inspiration from the mood board, striking a balance between curated elements and a hint of controlled chaos, all while maintaining a modern and sophisticated aesthetic. It’s designed to be creative and edgy, igniting the imagination of visitors and immersing them in an enchanting and entertaining online experience.

Social Graphics

I AM SO EXCITED!!!! This brand is exactly what I want 🙂

– Samantha Skelly

Ready to Define Your Brand?

Apply to work together


How long does this take?

From the Discovery Phase to SourceBook delivery, the entire process typically takes between 4-6 weeks from start to finish. We are generally booking VIP Intensives 2-4 weeks out. The main workshop is for 3-4 hours, and the SourceBook is revealed within 30 days. We’ll schedule a call for any tweaks or revisions (usually within the same week that we deliver the SourceBook, depending on your schedule.)

Are you designing a logo/website/graphics for me?

Yes! We set the standards for your brand visual identity, including a mood board, logo design, alternative logos, color selection, font selection, and stock image curation. We can design webpages as an add-on service, but it is not included in the initial project. You also have the freedom to work with your choice of designer after the SourceBook is complete, with the confidence that you’ll be able to guide their work effectively.

Am I ready for a VIP Intensive?

In almost all cases, people who get the highest return on investment of this work have already created (at least) their first offer and have sold it a few times. This gives you powerful insight into your process, clients, and goals. If this doesn’t describe you, I have other products and programs that are a better fit for your stage of business, like Brand New Brand.

Will this work for my type of business?

I work primarily with coaches, consultants, creatives, and course creators. However, my client roster includes a trucking company, software-as-a-service brands, physical products (eCommerce), influencers, and traditional service-based brands. If your brand sells to humans, this process works.

What if I don’t like what you create?

This has never happened. 🙂 For a few reasons: first, I’ve been doing this work for nearly a decade and have honed my process to extract a powerful brand from the humans I have the honor to work with. Second, you aren’t going to be surprised by what I deliver. Your brand is a reflection of YOU—your vision, your personality, your beliefs, etc. I’m not picking a brand for you out of thin air – I’m crafting one based on everything true about you. We also build in a round of revisions into each deliverable that we create for you.

How does this compare to your courses and programs?

This is my only done FOR you service. My other offers include courses, consulting, and coaching.