Building Genuine Client Relationships to Transform Business Success with Kara Cox
How can you build genuine relationships with clients, and how does it transform business success?
Kara Cox is joining me for this conversation – one that is packed with tangible advice to help you grow your brand and impact.
Kara is a people person by nature and an interior designer by trade. Passionate about connecting with others and learning about her clients desires and lifestyles, Kara strives to create lasting relationships that enable her to design beautiful spaces that are fresh, tailored and timeless.
A love of travel abroad, good food and the arts has led Kara to a life of constant exploration. Whether searching out new artists, sources or tradespeople, she is always striving to bring the best collection of goods to her clients. After returning to her native state of North Carolina, she served as editor for a home furnishings magazine covering national and international trade shows, trend forecasting and gathering an extensive base of product knowledge.
Building upon her expertise, Kara followed her passion for design by obtaining her interior design degree. Kara trained under Lindsay Henderson Interiors, one of North Carolina’s premiere residential designers before establishing her namesake design firm in 2010. Kara’s work has been featured nationally in magazines like Traditional Home, Domino and HGTV Magazine.
Her client projects have graced the cover of publications like Triangle Home and Design, Seasons and O. Henry. She’s been regularly featured by design bloggers and partnered with industry insiders from Alden Parkes to Uttermost and recently launched her first licensed collection of kitchen and bath designs with Thompson Traders.
When not browsing auctions or vintage stores, Kara can be found on the back of a Harley with her husband, Stephen, running her two kids to various activities or entertaining her friends with vintage china, her grandmother’s silver and a good Vidalia onion dip from the local deli.
We talk about:
[4:35] How Kara got her start in the design industry
[5:50] What Kara is most proud of in 12 years of business
[7:40] The internal drivers that allow Kara to keep moving forward in challenging moments
[9:15] How Kara defies the odds and “norms” in the interior design industry
[14:10] Networking tips for meeting like minded peers
[17:50] What a ‘showhouse’ is
[23:40] Advice for entrepreneurs looking to build peer relationships
[34:15] Building and managing a successful team
[43:30] Kara’s biggest advice for entrepreneurs
Resources mentioned in episode:
- Sign up for our monthly email newsletter from our website and receive our top paint colors!
- Profit First by Mike Michalowicz
Connect with Kara here:
- Instagram: www.instagram.com/karacoxinteriors
- Facebook: https://www.facebook.com/karacoxinteriors
Connect with Kaye here: