
About the Royalty Brand Archetype
Learn more about archetypes in the free masterclass:
3 Keys to Build a Crystal Clear Brand That Attracts Your Ideal Clients
Pin this!


Get the Royalty Brand Archetype Inspiration Kit
Enter your email address to get the brand inspiration PDF, made specifically for your archetype.

Understanding + Leveraging your Royalty Brand Archetype
Goal: Create a prosperous, successful community
Greatest fear: Chaos, being overthrown, losing influence/control
Weakness: Being authoritarian, unable to connect with audience on their level
Talent: Responsibility, leadership
AKA: Boss, Aristocrat, King, Queen, Politician, Manager, Royalty, God Father, Upper Class
Voice: Refined, articulate
What customers FEEL: Awe, “If I follow them, I’ll share their success,” like they have good taste, enthralled, admiration

Get the Royalty Brand Archetype Inspiration Kit
Enter your email address to get the brand inspiration PDF, made specifically for your archetype.