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Kaye Putnam Brand Strategist

My name is Kaye

(like the letter.)

I help entrepreneurs define and scale their brands to multiply their impact & income.

Is Your Brand Ready to Expand?

Is Your Brand Ready to Expand?

Ah, the entrepreneurial journey… It’s fast-paced, crazy, intense, fun, and stressful – sometimes all at once. But what do you do when the stress goes from motivational to overwhelming? How do you know when that stressful week, month, or quarter is a sign? A sign that...

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Top 8 Growth-Stunting Brand Mistakes

Top 8 Growth-Stunting Brand Mistakes

Think back to when you *first* started building your brand. Back then, you weren’t sure what your brand even was yet. You never thought to ask yourself: “Is this on brand?” The colors in a photo, the shapes within a pattern, the *voice* of a social media...

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The Big 2018 Shift: Meaning Over Money

The Big 2018 Shift: Meaning Over Money

With a brand spankin’ new year here, many branding and marketing pros like myself are making predictions for business trends in 2018… and guys, I’m *REALLY* excited about mine. While I already see this trend happening in so many brands, I know it will only continue to...

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FACT: Your Brand *HAS TO* Have an Opinion

FACT: Your Brand *HAS TO* Have an Opinion

SCENARIO! YOU. FREAKIN’. DID IT. Prefer to Listen? Play the audio version of this blog post here: You built a successful business from scratch. Made a name for yourself by putting out awesome content on the reg. Attracted a steady stream of clients to come a’knockin’...

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How to Ensure Brand Consistency While You Scale

How to Ensure Brand Consistency While You Scale

In the beginning, when you’re running the show all alone, building your business is a lot like wearing a million different hats when you’ve never really considered yourself much of a hat person. You’re the boss, the content creator, the customer service provider, the...

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When you sign up you'll get access to over 30 resources and tools including 50 Visibility Prompts, interview questions for your ideal clients, the Brand Psychology Workbook, an invitation to the In Demand Brand Facebook group, and more!