Your Best Brand Indoctrination Emails

Your Best Brand Indoctrination Emails

Picture this business utopia: Your email list is a perfectly curated collection of your dream clients. These individuals understand exactly what you sell. They trust that you deliver on your promises and *know* that you are an expert in your industry. They...

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Is Your Brand Ready to Expand?

Is Your Brand Ready to Expand?

Ah, the entrepreneurial journey… It’s fast-paced, crazy, intense, fun, and stressful – sometimes all at once. But what do you do when the stress goes from motivational to overwhelming? How do you know when that stressful week, month, or quarter is a sign? A sign that...

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Top 8 Growth-Stunting Brand Mistakes

Top 8 Growth-Stunting Brand Mistakes

Think back to when you *first* started building your brand. Back then, you weren’t sure what your brand even was yet. You never thought to ask yourself: “Is this on brand?” The colors in a photo, the shapes within a pattern, the *voice* of a social media...

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The Big 2018 Shift: Meaning Over Money

The Big 2018 Shift: Meaning Over Money

With a brand spankin’ new year here, many branding and marketing pros like myself are making predictions for business trends in 2018… and guys, I’m *REALLY* excited about mine. While I already see this trend happening in so many brands, I know it will only continue to...

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5-Day Define Your Brand Mini-Class

Go way beyond fonts & colors - figure out what your brand stands for on a psychological level.