by Kaye Putnam | Entrepreneurs
I’ve always liked the idea of the “Renaissance man.” 👨🏾🎨 (Or, let’s say “Renaissance Human,” shall we?) This was an idea developed in Renaissance Italy in the 1400’s (ish). It meant (and still means) someone who is good at...
by Kaye Putnam | Brand Archetypes, Brand Strategist
Have you noticed? Business is getting more and more human. It’s true! Consumers don’t want to be treated like ‘just another number’ and people are making their purchasing decisions on a more emotional level. As much as 95% of our...
by Kaye Putnam | Brand Strategist, Entrepreneurs, Rebranding
Naming a business tools and resources ahead! But first, a question… “What’s in a name?” 🌹 When Juliet asked this of Romeo, I wonder if she thought – for even a second – of ALL of us future entrepreneurs? And the P-R-E-S-S-U-R-E we...
